REIMAGINING NEWS

This interactive training session will give practical guidance about how to manage your online profile as a journalist and how to work more efficiently and safely online. Participants are encouraged to ask questions throughout the session! IWMF’s trainer will curate the training on the basis of a pre-event survey that will be sent to all registered participants.

It's said that the pen is mightier than the sword. Well, in the 21st century, data makes that pen we collectively use to write as journalists that much more effective. In this workshop, editor-in-chief and founder of Forkast.News Angie Lau shares how she learned to use technology tools to grow Forkast into one of the most respected and widely read Asia-based digital media platforms covering blockchain and emerging technologies with 2.3 million page views per month. How did data inform content? How did it help internal newsroom decision-making? Most important, how can individual journalists learn strategies to use in everyday reporting to amplify impact? Angie is joined by Kassy Cho, who heads social media for Forkast.News on what tips and best practices helped build an audience; along with Abhishek Marla of Chartbeat, who shares a deep dive into reader behaviors in Asia in 2021, and how SE Asian readers are accessing and engaging in content, and how those behaviors differ from the rest of the world. Abhishek Marla will also host an extended breakout session after the workshop for 1:1 Q&A for our journalist members.

We’re in a new era of audience engagement for amateur content creators, professional entertainers, businesspeople, and journalists; with the re-emergence of podcasts and other content platforms in recent years, everyone is competing for ears and eyes. The use of analytics on social media platforms goes a long way toward helping content creators to understand what the audience wants. For this session, let’s get back to some basics on how you can engage and keep your podcast, radio, or VLOG audience. Outline: 1. It starts with the audience 2. Choosing interesting guests 3. Pre-interview study, topics, and questions 4. Pre-interview social posts – engage your followers 5. The interview (it’s about them, not you) 6. Dialogue not monologue 7. Active listening 8. Post-interview social posts

Arthur Samuel Joseph M.A., founder and chairman of the Vocal Awareness Institute, today is widely-recognized as one of the world’s foremost communication strategists and authorities on the human voice. A renowned teacher/mentor, Mr. Joseph’s mission is to Change the World through Voice. His trademarked, proprietary voice and leadership training program, Vocal Awareness,™ is designed to teach Communication Mastery through a disciplined regimen of highly- specific techniques designed to cultivate an embodied and enhanced leadership presence, as well as personal presence, through body language techniques, vocal warm-ups, and storytelling skills. What emerges is an integrative and integral communication style. Mr. Joseph has taught globally for over five decades. His varied client list includes national and international leaders in politics, business, entertainment and broadcasting, the hospitality industries as well as among world-class athletes, motivational speakers, life coaches, noted actors, singers and other luminaries of the stage and screen. Formerly on the faculty at the University of Southern California School of Theatre, he has been a visiting artist at both Yale and George Washington Universities, and visiting professor in the New York University Graduate Extension program, among many others nationally and internationally. His lifelong dedication to his mission, “To change the world through Voice” imbues his work with a vital sense of urgency as our relationships, our culture, our nation, and our global community becomes increasingly dependent upon communication technology and social media to do the work of communication. As Mr. Joseph states, “We are on the cusp of losing the art of public discourse.” He has become a lone voice in raising the alarm that we aren’t simply losing the ability to communicate, we are losing our innate ability to connect with each other on even the most basic levels—physically, psychologically, and spiritually.